Multichannel
December 2, 2011
By Rachel Lamb
Precision-cut crystal manufacturer Swarovski Elements is taking advantage of the busy Rodeo Drive traffic in Los Angeles with its Let It Sparkle campaign that combines in-store, out of home and mobile marketing.
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","iv":"50aad391bc5715f5da9e18cda2c01b8e","s":"03c7a66e06937d12"}
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