Multichannel
December 2, 2011
By Rachel Lamb
Precision-cut crystal manufacturer Swarovski Elements is taking advantage of the busy Rodeo Drive traffic in Los Angeles with its Let It Sparkle campaign that combines in-store, out of home and mobile marketing.
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","iv":"9fe6770274e3255e264ab4ac7a002b37","s":"dddfbba2d091f5fc"}
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