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Swarovski boosts ecommerce via augmented reality Instagram contest

December 4, 2012

 

By Erin Shea

Precision-cut crystal maker Swarovski is pushing its holiday collections through a contest where users on its “Multiface(t)s: Style Yourself with Jewelry” mobile application can enter to win prizes by uploading their augmented reality images to Instagram.

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  1. J.P. Morgan Chase expands luxury branch format
  2. Luxury Group by Marriott International launches ‘Heartbeat of a Destination’
  3. Luxury Unfiltered: The power of little luxuries
  4. Off the Cuff: A Q&A with The Residences at The St. Regis Los Cabos' Cameron Kimball
  5. Gucci revisits 1970s sport codes to promote latest collection
  6. Maserati revives racetrack driving experience
  7. Follow @LuxuryDaily for the latest in luxury news
  8. Rolex Testimonees take center stage at French Open
  9. Vacheron Constantin opens flagship in Seoul
  10. Blancpain opens new US flagship
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