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Swarovski boosts ecommerce via augmented reality Instagram contest

December 4, 2012

 

By Erin Shea

Precision-cut crystal maker Swarovski is pushing its holiday collections through a contest where users on its “Multiface(t)s: Style Yourself with Jewelry” mobile application can enter to win prizes by uploading their augmented reality images to Instagram.

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  1. Saint Laurent taps model Bella Hadid for Mombasa Bag revival
  2. Dior introduces actor Josh O’Connor as newest ambassador
  3. Louis Vuitton marks monogram anniversary with NYC pop-up
  4. Bugatti, Lego Group release two new models
  5. Vacheron Constantin backs world’s first Concours d’Élégance for watches
  6. For spring/summer 2026, Prada explores art of imagemaking
  7. Omega continues Milano Cortina 2026 countdown
  8. Veuve Clicquot debuts après-ski activations
  9. Beyond the screen: The rise of the experience economy
  10. Kendall Jenner joins Emporio Armani as global fragrance ambassador
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