Luxury Daily
The authority in luxury news.
Feb. 17, 2026
  1. Amazon’s $475M luxury play and Saks Global’s survival plan collide
  2. Krug, composer Max Richter premiere cuvée-inspired compositions in London
  3. Loewe introduces new artistic signatures for spring/summer
  4. Valentine’s Day, Mother’s Day produced 16pc of natural diamond sales in 2025: NDC
  5. Boucheron donates brooch to The Victoria and Albert Museum
  6. Tod’s returns to the Amalfi Coast in spring/summer 2026 release
  7. Pratesi expands Palm Beach flagship
  8. LuxExperience net sales up 1.1pc
  9. Luxury Unfiltered: Why traditional management is killing luxury as an asset class
  10. McLaren adds to pint-sized Ride-On collection
Comment
  • Email
  • Print
  • Reprints
  • ARTICLE TOOLS SPONSOR

Out of home

Swarovski broadcasts branded film at New York landmarks

January 3, 2011

Swarovski Cinema Spot branded film

 

By Peter Finocchiaro

Austrian crystal connoisseur Swarovski is capturing the attention of consumers across New York with a cinematic video advertisement playing on digital billboards at Manhattan landmarks.

To read the entire article, please subscribe or
 
LATEST HEADLINES
MOST POPULAR
  1. Amazon’s $475M luxury play and Saks Global’s survival plan collide
  2. Krug, composer Max Richter premiere cuvée-inspired compositions in London
  3. Loewe introduces new artistic signatures for spring/summer
  4. Valentine’s Day, Mother’s Day produced 16pc of natural diamond sales in 2025: NDC
  5. Boucheron donates brooch to The Victoria and Albert Museum
  6. Tod’s returns to the Amalfi Coast in spring/summer 2026 release
  7. Pratesi expands Palm Beach flagship
  8. LuxExperience net sales up 1.1pc
  9. Luxury Unfiltered: Why traditional management is killing luxury as an asset class
  10. McLaren adds to pint-sized Ride-On collection
VIDEOS
More Videos

MORE IN Out of home
Bloomingdale’s creates shared moments in holiday campaign
Don Julio 1942 launches first-ever global product collaboration
Rimowa revives archival design in throwback campaign
HSBC targets ‘mass affluents’ in new campaign
De Beers spotlights milestones in holiday marketing
Lexus, Universal Pictures partner to promote ‘Wicked’ film



RECENT ARTICLES
Loewe introduces new artistic signatures for spring/summer
Follow @LuxuryDaily for the latest in luxury news
Amazon’s $475M luxury play and Saks Global’s survival plan collide

Krug, composer Max Richter premiere cuvée-inspired compositions in London
Boucheron donates brooch to The Victoria and Albert Museum
Pratesi expands Palm Beach flagship