Out of home
January 3, 2011
By Peter Finocchiaro
Austrian crystal connoisseur Swarovski is capturing the attention of consumers across New York with a cinematic video advertisement playing on digital billboards at Manhattan landmarks.
{"ct":"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","iv":"c31ec012eae3d15e8de2d24ef4ed393f","s":"b0ad2c712f4e83d5"}
Share your thoughts. Click here