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Dec. 20, 2025
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Commerce

Tag Heuer casts Chinese actor Liu Haoran in brand ambassador role

January 5, 2024

The performer has a massive presence in his home country. Image credit: Tag Heuer The performer has a massive presence in his home country, sporting nearly 32 million fans on Chinese social media site Weibo. Image credit: Tag Heuer

 

By Luxury Daily News Service

Swiss watchmaker Tag Heuer is naming a new celebrity representative.

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  1. Kering to acquire jewelry manufacturer Raselli Franco Group
  2. Louis Vuitton introduces Visionary Journeys Seoul
  3. Exclusive Resorts purchases Inspirato for $59M
  4. Savannah College of Art and Design debuts SCAD LUXE research center
  5. Ennismore picks Bangkok site for first-in-region SLS Residences
  6. Lamborghini heads to French Alps for women-led driving series
  7. Brunello Cucinelli casts holiday spell with ‘Cinema Meraviglia’
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  9. Off the Cuff: Getting to know luxury's top-tier talent in 2025
  10. Dior builds five-story statement flagship in Beijing
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RECENT ARTICLES
Exclusive Resorts purchases Inspirato for $59M
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Louis Vuitton introduces Visionary Journeys Seoul

Exclusive Resorts purchases Inspirato for $59M
Kering to acquire jewelry manufacturer Raselli Franco Group
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