Multichannel
September 9, 2014
Tag Heuer's McLaren MP4-C12 watch
By Nancy Buckley
Swiss watchmaker Tag Heuer is revisiting a prior campaign to align the brand with its ambassadors and their achievements in athletics, art and science.
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","iv":"728ccc2084a0444204f281ca3d173acf","s":"36014e1202df7833"}
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