Marketing
March 18, 2019
Experiential events have benefited from technology. Image credit: Printemps
By Brielle Jaekel
While marketers are still devoting significant budgets to traditional television advertising, new research shows that the growth of cord cutting has drastically reduced the number of conversations surrounding brands.
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jD4u299I52oFbm\/3qi6t9xxO+wwgeNZrHmgbMWp+C8I+yQXvLb2rVeTwFEJ\/j7agmr8TW4xcYwhN5PF4hVEXRLhLaf3NPVOjHIP5sQa829BYxEJpSOBnJWzAE0iVJgAM8\/JSOGvCc5aMeSDYwkgtbLUc6awTLe9MBIdnQLhxmkNvLM9BHuglJKXeZxgdEodwTTCeBl\/x2B1haOuDn0Mo+gPGfBRgIBxKnFvnfKxcxm5PgqSDXnIso+rPIioUr5A24yYrPTr4gzbjsvOy2V0m6hhlpo3mIok0\/kzwr7sAogGKp5oNYuS1uG+CxykZVBtMKfzG7o7qfV3Q1Nr4iO7tDn3CkNQnKEoDoJUNgVrfFZyfbMLx4Je\/z1vESJULYv67LT6TlPSAzmn1MWbAcH58FgmX94rywHITh5aeIx+G7I\/5Qzrvd7WhLek9zruL6yHzM5aniQ90nioCRInwox6ExrqmZK1PhWaCCffPsG9DjBR\/Oqyzl112Jz7DZ+Vej01VuRv0sw1BmEc5ZDkppJ8VZKxjzPVn9fvqFWncqPu1K2URBodB060FxFnFGCgN+JhoZqRpYmAjKLMUEg6zKwi93Q4LvTyFJy32n0H+dzQTt9al0BuSdhzYbStkh26Xj8V\/nrEpZ0ZJzUC5rXGxr8I6nbPizgjfclEaSwpv3IctbV9mqCmpXjNcnEX2CxBn+bE9kM\/ek5+4pB+nTK2hZL4uH1HAhLhlyJnWumuVPvo1FTnCBzEn7YTa10dqjK9pIkEQF0EGTc1hdbxS4R+1CiIjWZctWEiTc1wPzxaCOW\/qXi6uuZ6HJ21AYeQTyirkW3Wtpl\/W99yeVh9dN6rHi3jDq3gIIAHIgrXdq1oq6aoZOB\/k2mdcqJkIuBl0MWUKmUj4TYCFuDD6hFFSlSaUttokI98N90Q8INsQBWaaxzgjWVKdqcxFnHU5J+3Rk3KOLr+m\/3HXIes\/e+3RmiNzCOKJQR8VzQPFSnLDK1+qUBGBHvZsqSEpEaSwyKKjwJlFLKCeqTY0FhMvZZoCQY4JeJ10\/IhgRWGz958hw09jkrsmYYcksIukVkEI\/jKiZ6F6KtvbNDo2f4zXc3xaEBjp3UHAAAWVp8p4vF3YwXX3XYAHB27GOQ0Sw2tXz20ssurNmF86AkOQLrFdEsgUMPX5jpmmVwWmDLeqBr0kspsGZgBhPqwlMS0RMcWdflaRTyRquMkAW0s8FUHgVylTt9eXwb17Rve+9ZJqiWUHk48obqnVxZChyQv92Wkvsri\/3mvAy51MaA4XB6PdtWSOr9itI4ZUDlKL3XObjPMb8zhrp2YEuX8g11D11vNZpj91qDfaXXBYffJtZ83uerM01SgHDtQi0h65ewppw9AAjQvZRpy\/F9uITYRMIy6ZL1aWDvp5H1kEXsgym2sYvm\/iE5FvZeqRBoklJme2ptZEG776Le6g6tHLIlPOMTdkdq\/PepeA2F5DkxOWOAdDzsOUHqhBLp5BDHdO\/M7hNq4ZURkiPhUQdpzUdbfs2Zw2zqAEY7vc4HRkZ3mNmaTQjGBp2mo0LN9wCAlRCEzLGumuig1k4DOs4WJiFPDXnANo0m8ON5o48T0FDCBe31caYtCOi7Onu+Au8D68VIq2K\/LjIBMVMOnDkC1YkoCj6h0H88iT8Decixg9YfB4vLIO3DenF\/ALDgXpLnLI2Fm2eel2BUHsRQ4EfMYDgMal0Pd6k5vJ6W4BjrTqCKVDECCLy0cfuMhdx3UXi196tRKq7OD+XPzcBmo\/rg2VQ\/FJVhNnqAXh8PxCLpCwr9qH0ijp8tMmW+sQoKWwJDCDmnXcdCmvTWdHGEfirWfvgot++JO70Qekm20jpx\/rJDEd29q9HB4U2KzA4YV1Mh0yNumB5BSBN0rCgsmZGNmAU4c4X2XtHMBGGCCKOKBYa295zA5tOMYe0GtI+u2Woa5to1rs997NcAVv\/Yuh3o5tDgTQbgkWAIOaOZ4vnw3ZVG8oJZuU4PzKxOGzorajSP2PDT0UZzesQacqsO50yCBvVGYtqlRsaKyJqo6kjGE6bSL48cMRH5BH535VQszTQIJ7ouNy5I1\/abEkw\/LGdGn14VqbC63V0rsjWVAuRm+ubb+xC9EJiVogJFlaJiBeGXmKYR08bX1dvMJasVvrq5dT6Y1bHM5BmAqDCWqQUmSeH+Ub347\/Q2JuFXdhbSo0FNsA6JEin6AKVCeu0W3+sOakyN6feGlgAeIzpvWAwYjM5QU0jdMBaMi+E3LDMJrWKPEqug8ivPfwM19WeBCxgbiqDV5gp17\/gq1N2+RY\/lzmsTgIZsvjT+KkwayJHoRQU7A1gxm5Djxsd+ZF4cC6cdXjt7wTmH\/ADj3tA47rk7WyYLkg9AvM2RrVFlzDOug22IkrWmGfn6Iuiqp9+XpxfEZnClLUhlnTshmBlSzf\/qIlLa9D0PHfnR068vligQap2v4TNAHIfuqrpSKbH5LkKcFo\/idYurfw+t2ZOe4C5F79WrRzSDfFB6VWUpzlxm7kU220kcYCIUdpFqorhIsJKzBlo+\/p6+5slAiCjDpDf3jo+1Drx\/gVBwJMf7wn3slHtsFRE4uPBWmk1\/BXLi6qqJIYeZBD5BbpYbLLXpgRlr5jY4\/7NykQA0RrTqYmE\/GpmIY5CuJOxp7+6FJBr4NOQ6OzI8wigMQkWD9wpfk8JkwvBEIsT7fiCxJonC3xIDmZCQz+nEX6Q2rZ5QriVkrdQVDrB5gm4W47K3W3vk+tdpcDnfU7f3JHIrvr+lqSN3O+l5IjBE3","iv":"1389766c0f82a65f6886dd9dee27e745","s":"0c40b2cee3360adc"}
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