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Dec. 18, 2025
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  3. What’s at the end of the catwalk? Overtime pay, lunch breaks and other worker protections
  4. Moncler returns to the slopes for Grenoble campaign
  5. Capri Holdings closes Versace divestiture
  6. Luxury Unfiltered: Why the best luxury experiences look exactly like the worst ones (on paper)
  7. Louis Vuitton courts rapper Future as ‘Friend of the House’
  8. Longines announces latest Ambassador of Elegance
  9. US lowers tariff on Swiss imports to 15pc
  10. Showcasing flagship, Brioni starts fresh on Rue Saint-Honoré
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Retail

The common luxury pricing mistakes that destroy brands

March 3, 2020

While it seems like luxury pricing should factor in production costs and the competition's prices, but the most important factor is ALV. Image credit: Shutterstock While it seems like luxury pricing should factor in production costs and the competition's prices, but the most important factor is ALV. Image credit: Shutterstock

 

By Daniel Langer

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  1. Ruinart reveals annual Carte Blanche creative collaboration
  2. ‘The defining theme of 2026 is connection – between people, systems and senses’: The Future Laboratory
  3. What’s at the end of the catwalk? Overtime pay, lunch breaks and other worker protections
  4. Moncler returns to the slopes for Grenoble campaign
  5. Capri Holdings closes Versace divestiture
  6. Luxury Unfiltered: Why the best luxury experiences look exactly like the worst ones (on paper)
  7. Louis Vuitton courts rapper Future as ‘Friend of the House’
  8. Longines announces latest Ambassador of Elegance
  9. US lowers tariff on Swiss imports to 15pc
  10. Showcasing flagship, Brioni starts fresh on Rue Saint-Honoré
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