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Retail

Tmall leverages see-now, buy-now capabilities for marathon fashion show

October 24, 2016

Promotional image for Tmall's 11.11 Global Shopping Festival Promotional image for Tmall's 11.11 Global Shopping Festival

 

By Staff reports

Burberry and La Perla were among the luxury houses that participated in Tmall’s large-scale fashion show hosted as a kick off to the 11.11 Global Shopping Festival.

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  1. Omni Hotels forms lifestyle partnership with sportswear brand Peter Millar
  2. Inevitability of automation necessitates adaptation: GDR Creative Intelligence CEO
  3. Prada’s Days of Summer collection going strong at Saks Fifth Avenue
  4. The Langham Shanghai restaurant earns second Michelin star
  5. Luxury Unfiltered: The Q1 number luxury will celebrate is the one that should worry it most
  6. Lions, tigers, bears and 'Wirkins,' oh my!: The legality of Walmart's Hermès Birkin dupe
  7. Prada Beauty sets tone with Touch campaign
  8. Named global ambassador, Priyanka Chopra Jonas shares creative perspective with Bentley
  9. Dior goes for gold with flashy J'adore campaign
  10. Air France unveils Le Bon Marché pop-up for holiday shoppers
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