Blog
December 4, 2017
Maserati has appointed Accenture Interactive as its global experience agency. Image credit: Maserati
By Staff reports
As millennials continue to grow into the main force of consumers for luxury, auto brands are beginning to shift marketing tactics to better reflect this changing of demographics.
{"ct":"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","iv":"80f88f15ad3240ba505949d4cf1b0a38","s":"36e5a89e9647eb3c"}
Share your thoughts. Click here