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Blog

Top 5 brand moments from last week

December 26, 2017

Image from Hearst Digital's Prada Parfums effort. Image credit: Elle

 

By Staff reports

In the final week to usher in last-minute sales for the holiday season, luxury marketers set their sights on next year with partnerships being at the forefront of efforts.

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  1. Marc Jacobs teams up with Tao Group Hospitality at Coachella
  2. The Luxury Collection marks 120 years with retail pop-up at Milan Design Week
  3. What can luxury learn from ‘Demetra,’ Gucci’s latest sustainable launch?
  4. Fairmont Hotels launches ‘Wellness Without Walls’ with footballer Kylian Mbappé
  5. Culture is luxury’s next competitive edge
  6. Air France unveils Le Bon Marché pop-up for holiday shoppers
  7. Singer Renée Rapp carries Stella McCartney’s Falabella bag forward
  8. Louis Vuitton announces Regeneration 2030
  9. Luxury Unfiltered: The Q1 number luxury will celebrate is the one that should worry it most
  10. First-quarter revenue at Kering drops 6pc
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