Blog
May 4, 2015
Exterior of Selfridges' Oxford Street store; photo credit Andrew Meredith
By Joe McCarthy
Familiar concepts were challenged by brands across categories.
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","iv":"e52dc911a3bd373ee6a83732a064a1a0","s":"a758878585d00a25"}
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