Luxury Daily
World’s leading luxury business publication
Jan. 21, 2022
  1. Nostalgia, sustainability remain top priorities for luxury: Walpole
  2. How Estée Lauder Cos.’ Lab Series reinvented itself for a new generation
  3. Day’s wrap: Yoox, Amazon, De Beers, VistaJet and Rebag
  4. Audi offers vision of progress in Janelle Monáe campaign
  5. Rebag launches first rewards, loyalty program
  6. Buy now, pay later makes luxury accessible rather than aspirational
  7. Bleu de Chanel dives deep with new campaign
  8. Using technology, storytelling, experiences crucial in luxury success
  9. VistaJet partners with golfer Jon Rahm
  10. Loewe reveals second Studio Ghibli capsule collection
The News and Intelligence You Need on Luxury

Subscribe now to get full access for less than $1 per day

Comment
  • Email
  • Print
  • Reprints
  • ARTICLE TOOLS SPONSOR

Fragrance and personal care

Trussardi explores strength, creativity in artistic fragrance campaign

March 20, 2019

Trussardi Riflesso Blue Vibe campaign Trussardi has launched a new male fragrance. Image credit: Trussardi

 

By Sarah Ramirez

Italian fashion label Trussardi is exploring different sides of masculinity in a campaign centered around a new men's fragrance.

To read the entire article, please subscribe or
 
LATEST HEADLINES
MOST POPULAR
  1. Nostalgia, sustainability remain top priorities for luxury: Walpole
  2. How Estée Lauder Cos.’ Lab Series reinvented itself for a new generation
  3. Day’s wrap: Yoox, Amazon, De Beers, VistaJet and Rebag
  4. Audi offers vision of progress in Janelle Monáe campaign
  5. Rebag launches first rewards, loyalty program
  6. Buy now, pay later makes luxury accessible rather than aspirational
  7. Bleu de Chanel dives deep with new campaign
  8. Using technology, storytelling, experiences crucial in luxury success
  9. VistaJet partners with golfer Jon Rahm
  10. Loewe reveals second Studio Ghibli capsule collection
VIDEOS
More Videos

MORE IN Fragrance and personal care
How Estée Lauder Cos.’ Lab Series reinvented itself for a new generation
Clé de Peau Beauté introduces new brand ambassadors
La Perla Beauty embarks on extensive digital strategy
Luxury highlights human interests, personalization at CES 2022
Estée Lauder redefines beauty with Amanda Gorman
Celebrity beauty lines continue shining, sharing space with luxury brands



RECENT ARTICLES
Nostalgia, sustainability remain top priorities for luxury: Walpole
Saks elevates CX with personalized virtual styling service
Using technology, storytelling, experiences crucial in luxury success

Subscribe now: Full access to 90,000+ articles, reports, videos and images
Yoox, Amazon, De Beers, VistaJet and Rebag
China’s new economic expansion plan should boost luxury