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Multichannel

Tumi bolsters Case Studies video series with Anna Sui film

January 15, 2013

 

By Erin Shea

Travel accessories brand Tumi is bolstering its Case Studies digital campaign by promoting a new line designed by U.S. fashion designer Anna Sui through digital promotions, store windows and a kick-off event.

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  1. Luxury Unfiltered: When brands fall spectacularly short on client service
  2. Moncler stocks exclusives at new flagship in London
  3. Estée Lauder Cos. opens Belgian biotech hub
  4. Samaritaine debuts festive ‘Winter Garden’ installations
  5. Versace Eyewear campaign heralds style, self-expression
  6. The 1916 Company recruits basketball player Tyrese Maxey
  7. Accor teams with space exploration company Orbite to forge new frontiers in hospitality
  8. In search of cachet, luxury brands double down on Design Miami
  9. Loewe circles back with Kyoto-based ceramic studio Suna Fujita
  10. Fortnum & Mason highlights heritage through expedition sponsorships
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