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Uncompromising values necessary to attract big fans: Caudalie exec

March 30, 2015

Cuadalie Resveratrol Cuadalie Resveratrol

 

By Sarah Jones

NEW YORK – French skincare maker Caudalie went from the vision of two cofounders to the number one anti-aging cosmetic brand in France in just 20 years due to an uncompromising attitude toward product development, according to an executive from the brand at the Columbia Business School Retail & Luxury Goods Conference March 27.

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