Retail
November 21, 2017
Gucci is one of the luxury brands looking to Tmall to capture the Chinese audience
By Brielle Jaekel
Likely due to Chinese consumers' eagerness to adapt to digital, new data from the Global Ecommerce Leaders Forum shows that leading retailers are focusing on China as they modify their online strategies.
{"ct":"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","iv":"31a4de95bdecf0dc7b7a0f9c53d41e0e","s":"58ee448a746e331e"}
Share your thoughts. Click here