Luxury Daily
The authority in luxury news.
Feb. 15, 2026
  1. Men spend more on luxury, but shop the same amount as women: report
  2. Raffles creates Printemps-exclusive lifestyle collection
  3. Hublot signs Jung Kook of BTS
  4. B Corp audit updates take effect this month
  5. Dolce & Gabbana debuts Devotion fragrance film
  6. Balenciaga releases Valentine’s Day capsule
  7. Porsche pulls next head of design from McLaren
  8. Tom Ford creates kids' collection
  9. Inside McLaren’s global push for its sports cars – Luxury Memo special report
  10. IHG dedicates new ‘Fancierge’ experiences to rugby fans
Comment
  • Email
  • Print
  • Reprints
  • ARTICLE TOOLS SPONSOR

Internet

Webinar on April 23: Tapping social media without diluting the luxury brand’s mystique

April 18, 2013

 

By Staff reports

Please click here to register for the free webinar, “Tapping social media without diluting the luxury brand’s mystique”

Luxury brands and retailers have taken to social media like ducks to water, sharing the brand message via announcements, contests and videos. Yet marketers grapple with the twin social issues of ROI and making sure the brand does not lose its luxury aura.

To read the entire article, please subscribe or
 
LATEST HEADLINES
MOST POPULAR
  1. Men spend more on luxury, but shop the same amount as women: report
  2. Raffles creates Printemps-exclusive lifestyle collection
  3. Hublot signs Jung Kook of BTS
  4. B Corp audit updates take effect this month
  5. Dolce & Gabbana debuts Devotion fragrance film
  6. Balenciaga releases Valentine’s Day capsule
  7. Porsche pulls next head of design from McLaren
  8. Tom Ford creates kids' collection
  9. Inside McLaren’s global push for its sports cars – Luxury Memo special report
  10. IHG dedicates new ‘Fancierge’ experiences to rugby fans
VIDEOS
More Videos

MORE IN Internet
Coty partners with OpenAI
Estée Lauder Cos. taps Shopify for ecommerce overhaul
Saks Fifth Avenue scales AI-powered voice assistant
Sofitel makes TikTok debut with episodic campaign
Tod’s links My Gommino collection to digital passport program
LVMH invites Paris 2024 fans to visit new digital gallery



RECENT ARTICLES
Year-end sales jump 9pc at Hermès
Pomellato celebrates trailblazing women at Beverly Hills event
Nobu to enter Maldives with hotel, restaurant, residences

Turning 125, Nordstrom doubles down on luxury brands, loyalty
71pc of UK luxury shoppers prioritize sustainability when purchasing: Farfetch
B Corp audit updates take effect this month