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Webinar on April 23: Tapping social media without diluting the luxury brand’s mystique

March 21, 2013

 

By Staff reports

Please click here to register for the free webinar, “Tapping social media without diluting the luxury brand’s mystique”

Luxury brands and retailers have taken to social media like ducks to water, sharing the brand message via announcements, contests and videos. Yet marketers grapple with the twin social issues of ROI and making sure the brand does not lose its luxury aura.

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  1. Louis Vuitton introduces Visionary Journeys Seoul
  2. Exclusive Resorts purchases Inspirato for $59M
  3. Estée Lauder Cos., Jo Malone launch AI scent advisor
  4. WatchBox looks for growth in editorial integration
  5. Dior builds five-story statement flagship in Beijing
  6. Kering to acquire jewelry manufacturer Raselli Franco Group
  7. Savannah College of Art and Design debuts SCAD LUXE research center
  8. In conversation with Hong Kong property and hotel mogul Adrian Cheng
  9. Luxury Women to Watch 2017
  10. Burberry bans exotic skins
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