Luxury Daily
World’s leading luxury business publication
Sep. 21, 2019
  1. Day’s wrap: Aston Martin, Chanel, Trussardi and Corcoran
  2. Register now: LuxeCX: Customer Experience in Luxury conference New York Sept. 25
  3. Bleu de Chanel dives deep with new campaign
  4. Day’s wrap: Rimowa, Fortnum & Mason, Ritz-Carlton, Rolls-Royce, Alibaba and Facebook
  5. Rolls-Royce hosts art auction on production line
  6. Consumers increasingly turning to AI assistants for product advice, customer service
  7. Corcoran moves into Miami
  8. Alibaba adds YouCam AR to engage beauty shoppers
  9. WatchBox looks for growth in editorial integration
  10. WatchBox expands into Switzerland with headquarters
The News and Intelligence You Need on Luxury

Subscribe now to get full access for less than $1 per day

Comment
  • Email
  • Print
  • Reprints
  • ARTICLE TOOLS SPONSOR

Retail

What brands can learn from successful strategies in China

January 25, 2018

Gucci's Web site in China, as digital takes over in the country. Image credit: Gucci

 

By Brielle Jaekel

Digital campaigns in China are juggernauts for driving brand sales due to the country’s technological advancements, which have resulted in it being the largest ecommerce market worldwide.

To read the entire article, please subscribe or
 
LATEST HEADLINES
MOST POPULAR
  1. Day’s wrap: Aston Martin, Chanel, Trussardi and Corcoran
  2. Register now: LuxeCX: Customer Experience in Luxury conference New York Sept. 25
  3. Bleu de Chanel dives deep with new campaign
  4. Day’s wrap: Rimowa, Fortnum & Mason, Ritz-Carlton, Rolls-Royce, Alibaba and Facebook
  5. Rolls-Royce hosts art auction on production line
  6. Consumers increasingly turning to AI assistants for product advice, customer service
  7. Corcoran moves into Miami
  8. Alibaba adds YouCam AR to engage beauty shoppers
  9. WatchBox looks for growth in editorial integration
  10. WatchBox expands into Switzerland with headquarters
VIDEOS
More Videos

MORE IN Retail
Fortnum & Mason brings sweet treats to shoppers
Luxury shoppers looking to feel valued, find value this holiday season
“Faux omnichannel” shopping still persistent among retailers: BRP
Luxury brands ill-equipped to meet shoppers’ ecommerce expectations
Selfridges shows commitment to circular retail with Depop pop-up
Tapestry looks to Tmall to amplify Chinese ecommerce presence



RECENT ARTICLES
Day’s wrap: Rimowa, Fortnum & Mason, Ritz-Carlton, Rolls-Royce, Alibaba and Facebook
Facebook launches interactive features for brands
Rolls-Royce hosts art auction on production line

Alibaba adds YouCam AR to engage beauty shoppers
Fortnum & Mason brings sweet treats to shoppers
Rimowa stages first historical retrospective at Sotheby’s