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April 20, 2012
By Tricia Carr
Audi announced it will acquire Italian motorcycle manufacturer Ducati in a move that will likely result in an increase of cross-marketing efforts, but experts are unsure whether or not this addition to the Audi family will dilute or strengthen the brand message.
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","iv":"27cfd970633d623fffc669d093b8681a","s":"82ff692fb35590b8"}
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