Marketing
January 10, 2023
Hotel experiences, even in the high-end space, often resemble each other. Hospitality audits reveal how luxury is driven by soft skills and human value. Image credit: Sofitel Moorea
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","iv":"91c3838337b11972837644a449ce9c7f","s":"4a6efffaaf3d2f22"}
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