Retail
February 23, 2021
Research shows that luxury brands must prioritize sustainability to appeal to younger customers in China, but does that truly translate to sales? Image courtesy of Burberry
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","iv":"006ffb3812963ca048ae5d4377d09070","s":"7f39db1803a982ba"}
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