Marketing
January 26, 2022
China has cracked down on the excesses and debauchery of celebrity culture. But will this clampdown affect luxury retailers’ bottom lines? Image credit: AYAYI's Weibo
{"ct":"emvWQE9KLYZM+hanglo4v34LdjGgawfzkT6byKnCrCWCREI94Xdy5KsElNRxseYkK4ltv7FxJiKYjRo2hpStGENW6yf7B8xtPrYiwPQbhpvnRuKqlNpHjPX2dl5kGZZbhMHyBHBhdmbeyyWp5CY\/p0HgxmsEjwBglOhU852X+W4in+B6PqAz2DKxw\/f5LpWAKHp8wPYa4BM9e7wO0i03mSw5trjUrnMiN7arYYqY3Zz5KxGyLTJhwNlE83zlhvj9pKHGJTYPoXRqYtMgjOi4V5hB\/+8CnDXvIsnjyHpzC0UhNaa8hoau017WXpMoeKz4cLZr96v8piigJ2VqdKvaa3dSFMq\/4w12D01n4N9sd959FMOeS0WZmuFVMIy4kzRP83Felppzjo9LEzq5AY8NtE\/ZMJperLeBdC+h+oqPLeNebvZsoqVvKoHabtS1UTzCSF\/+L5jYXdPnC3ituAF8EQoAsfiB3fZ8Mwq7gcTLXKeI+xmtDOPmbrLmZ74FZ70xbecr34JSq\/oh2\/HQZY0u\/JNGedhdh7oe3lho\/0vfGls\/hYJIKvtu4dw9OLFqUYLNdIgO8zM+vLduyqYy+HeXAt73C3ZawMZwvFoT0p1vIL2NZGkPiLjHyoIik89x0kJT7NHZLlwFmIvAScuC2ZMnNbcFdgs7wh3xuaNXbbWjsf3zARew+5YGImx\/VyljcgzAWXWvfi0U8YHu5y4i9tTBSKfJ1cH6Qk5n9awHVYpqpAqk3gIUgCll\/kGFDqcq6lcT6cTCsi\/Ka050nkUmfCUT47KfCcd2\/KorcmXOje9xBFPAukI6ep2Pm59GwimtjPvJ1kGg42PJr0Oj4MKWbrGhUHwhBIEmkqy87QHEaxxEb8EGqqQKhorTsb9eKRzQyfKlsegDzxKQ+i2CAjczfypnRjGUdwZ2zvdm6JH3o8KAOpYfrrE\/y5+KlNIkiHXMjWwFd+f6OZWiVljHg\/xeTPEp3R2Fi8Q\/Oks+ye10KkmsNB8ut91jjd8Yt3PfTTIMsqmrnk1zZZzIwEY9Q5cRUjC4zdjsZag3aATUKosDf5S903EO9dbXOiahBJMfsydN19moRaeZ66UY8mDVUqHF3VIWJDwi3FQr7i4EMGqv9G0sc2KO+nYxJWtRaHYSnKmkVZGMoPNh\/7uRn8BeSure6ZHKaqRvcB\/95DiCbyRAiNF8YULhJrLQRTdQ8Ng+HXzRnMo0jLFiH6uyW8UnB7iZqPkYJg\/+9y9hJn3neOh0fh9qtvtmNu9vGG00bOVAf6Jz02ADmYL8zPZFibvUQsiBcPbCEAJGINoMl2QpS\/ndWRn9DdFJyENgEnR5duu3sI\/DDHR6b4uFOLowBC7s4YOnrgp36hyRFu6NE95781aCJC0NOcD1QuUyxknrF39HXa7pE3+J5ijZEoRf10FnoxoEJ5pTlPw48+x5p2eGOKb4zUBNhm+huyEra56xdqcXP0GBwxxvfTtYe9C+TDjEEkHHivwctq1ApXuKXbN5tDBd\/2jL370+EX\/YE2dQNimKvRQyXVzbEC6JU1gkG3+omygVvzB02dHQJW8onjniph9HpFTQYrYlZ2dKDBE4jCeE+sjJwUWHEPEd08LYnbPZ367QSo+lGVGehlVOCy+3qFGFARV7bu512GU03ombHa2ogx2X4nJMG7pbnSN1XBA7MdJVvCB2207p9DK4wU8iVxGjAKEh4+R20oCd0\/GL59lArAV2plL9gUWLNBJp0bJSOd4cJXff8Tqo4mZcbgy\/7sRvmOc0OefUpB033RFmTGcKQfQZ6gjdcPS7G+5uX4wrMfmCsKH265G8w5GxCHN7kekzHrVeMD7w6QdCWqACbd\/9rTX+bzAWo9p5Vs+tbDL0u8FA6\/tYFMluQOEFMQhrkrMOB5Rdur8s9ezGIuRRT9W8oNlxSCh6KTfpwu7KJhGqeos5J1lHqxxF8lCm4X4kw3Lu8zHbshKwzDG\/EbPsu9C7jcmdIADvMrw30UuRN469jYFRLcY81pSRB0GZnTCidqJnZKxHxrQZOeB8NjX2yLdBsb5uL3FRfpoy58kl6ZA62bQTT1ud8bBk+ludsWv+wau8b\/mbCvVgxvcfR3vlmDOtiEj0H6uWsPlVBqal8IsvF\/h5lhWVQ1FtyttG1hm+w1aNBHqJzFm8eI8AOFfERpupyiVr58YeVThOMl2argRM8MYYvAGaCmixv+4x4bMOXStX5wyHW\/Y2dg4Fu5fL8TvqM7+ViR3hxk6xroNJ80nSPSyjvzOU5mTHi\/4dU5Q+NbLn5FR9MPS9\/Y2aGuHkvhpWekYmd\/\/XfoWz1CvLsPfFKDOnbTMRuhz8jRs\/NFjekpJDHtbpXW4qQNdjCPdvLhN3SwqdrHmLL6GoxvbT7RAGGI5NDgppEhsh4cHtIdTVfGKy57yCEpJKqdL3BqiI\/MM3l6HQeLTOgl7r+cNQvb3YKym04MOlGuh2Kmr4j89a4+fJPWSPuhQYO2\/XbJFBXUefqnnrwKSq4nSyY3dZj0Nj0afW2WtAqUkRupM+hlN33\/Vbf0toH0m2ZjN9KzaYO0WS7a98DobTq0yC+S9XVINQvcAljW8E9YMiUStDefPZ9C7urKQub9Ngl98QhgqOhTiWurHmUwh099rS6tZMOkfC8W2nO6N\/J72PXB4w2UheyNO8kFCAw5k\/60Q0JjY1iNy2bMTLY8Sv8h37Pqg6WFJeOPjQc0RRxnO5VRgWe4oWqQ5jqXr8aXpNjTzH01b+gsHQZ0\/no+3oGtrcteCVpboWXCn8tX0gMxMooncClkq6+Q0Ys7qQMnUUzb3HHGjWvmPBwCigg2v\/5w\/iCX+WmtSJUtD\/bQSuCRo9Wv3L+YdqVtD7Mu3KDyRipnXBDDlw5fQCrG3l8PzWm\/cW3zKKfsTI\/cp1XcKSmDHlWvz4jEcnPJ41YHY2omjvfrHZey3KfHlTFU+\/xMfH7xrKkNtnWA6RLpuc2daCYue1n9JnDiCzSeKGl3+WWtF96Hb01JzT722BXIvuic4Zlf7QregD2\/hu3tX8P5vElDkIKdyFo\/OpranpDUW7pyZxykSRkEhvUqQjDS3hB4Ft6y0BF3HTTHftTGgMP1K9SQzZl1jJdGP7ZNvMzFatgjqaSEr6mkg9MIuNUiXLl5rwtdGqeOsvY5Ek9yoQ6appUASeYA++A3UmjWG\/dJmp+9HlrV2qhtVFyOqir7PvCsjHKyPCP8LNR3ZMEshBDqnzmXWieZwITfxMBZAmQn2oWKqIR1URfqxRYd7AfgaAoq1GUw4Emo80OEgFwMSC5w+RoAe2PXBAinXKDavB4OX1n7d7ttBpd0cga\/eLL4HIGgL8zckVDI13d25+HXWsw1vB8lImda94bepvEOExJP850rCGE0KTzIQyAREP9wUfJw11aGsXSUr9ZH2Kfsr3+QkbuyUHiILTUXmElX+TdSF+rli3x\/bcN9P13ifS\/vgKSo8iWmSl9PME7yHfFx3k0BW0Pbg9STprg28xXgkcA1diiBOWZm4LvJiUB6PBjxT1jFYxOgFaumPLuxysIhpPY3HSEM29sF7tbMqaAj1+yL1pbjwfsNpGOyZj0c4GQRnW9MWRTe+PjxyEG2m9ly7U4\/1v3VrfP4W33lLOxyeqUBD\/fYfwYlzleLz5ZCJ3VNn10SGWH6D+HGLJce3848u7j0THxlADJEDOCMrcCDKKMM2\/3tGc8lYS\/ybDWdRQlsy7db1DuAH9seii2fTMkLMG1BP8NF3l8Lj+jvRfKrBpsqHJuaKeFM1y9H7A7ZfMOna8CRkCWPhjLy4JQ3GGa4tPLDrWgdSZsejDk8fpXjXs73gOoHQl8+9nTtBWGQ9prDdNrVUb6ifrcx8+oeM5vzo24wUyYccpWCeJkr5lvaJPNd+pdBzqr+yxzGBAPl3wkxkgE3dJd6\/JKq0BtQpVLAh\/RDY8YFZQPNaToI\/JDBuBrdrsaVjNh9ZLk6AMYqXGw4H\/xrXPnJr0jTwY3oTJo8qtT5OTo9DWJ0aHDhZCktTl+ttS01D7trUyKXY0aEQ\/RD2espS32ievfWf2WuKAt5Wg7POJvOuv3aOIfpAjdBQ9mb3sipJZqmMZWplpYYxyYS5N0Oq0SbfPARrCxmhmsS2F1xvtnCddGGToF9KV1oljAyOJP\/kkOILxKY5\/Vai80MRtQ\/wb0ac+r7p+6PBprh2Im1cR\/\/slWxor7ijGk3dYWYBaGyK8gyAoYS5pEy64wUSMwGdkWV6GTy906Y5RCGc20RSUNlFlfEUav0MZMc\/5b7qeAzMY1iUqYL4I+A3aqPki4NmnvWiX8dxbNgU9xLv6dKi0jtZ0W+frkFwFIiQRRhjVbvtH4yVzLyrhyWa90FgwrCKbQkuVof4zWHBHWcnQujGCFrcixPNkTJcmtoJHsCxilnW9soolqirqkTMWNq3rU6P5ruDKY7GGqr407b2GN3krgBWxdpJSsUK25W\/6ka1UG9w9PicEJv0CMZai5uUA8GKrUxX863kxPGqK9EjUqSsz6DyOj5sFejm4zTF3U0nDDFZr9AZHIDLgrrxQkctfL1ZMiPcXYOABhH0lVYAyee8\/2wZhPnoSxmAIunNfogcy2LclbGl+VYTfgtZMY7xD2MBoh89\/71B9uGvWWqOK+PuAHYEK5EwQMFQxBWspUN39hPMSPDhiXrfHAtFZQXg+OCRIMgN0+rAH60QXHgTfBnkEDtc5pnlakTcL5QQpcLGqysT9jMLQSZ29I6TlULw\/67Vh402dcV7Dgh+9R5dAPiDJtYEUZaE\/TfI5TzxBITfkSB9eJ12bO9tBCnz6Ue+fs9Q7hd02dRBNQZWq8q0MSjZxUKxxqkosbx3sicI5Jl+9j60wfJ+cWMFdozWefEhVdfEIpQZkdFtMZeVd6gGwvyN0pjtmJGpPQN6lLSPTjgzhj4zpJKXIuV49HqZ9WtJ0w809SIAXjqYo7nY\/nHuKvjNMCj86DhYOiaKOMcY6N4N9SX41XgBxG3WqSlPdjz2Ekd7lQE47ptBWfF0PITDq61bBdvbrKBm\/I9FyId5ABjD\/3b5z+yUi7MCUQLF98yqrd0FOKO\/9LTynehLuFkmdLfdud\/DFMP4OOXpnti2\/uEIT+my3U1AtXnrJKHvknZQyYoJOHV4dZ+rMNL2TFcgmlxwUkSZJXp+lLJ35jHzsn1gqcheCl\/jX6Jkda3vEdP7zscA5b9IwxoDIBN1QWcG9+WLXWb1hhnWaMi+6nRuTOSpKb1MYhWPl1xQ6tPcMzyC6kRUkAshZuNMr6PfICPA79xplJb46KxP3otxQfFjubtk5gz2HQEoKJejVXA8xfxTVBwtgyvcznbBagzg8BnHHpAvl9gmhkb6xjYNeT13g5I+FKzgA+eeaZLektdHhTGOq6l2VsViO9y4AutuMRygm4HVn4ownMnO8VHFqF6iyuM6lwv2yclMg0JAhho+yTkjfetBhmId\/85lYq5\/iP3Cz122xmWjSMBa8cz8dVIaZCHFTdaOeEza0t+cfIM6ym+CgnMUs36EXkZmboITfmzv4JlFTJxFvuTOGUj3mOc1QuMD98knW4PqBmCogHteEIjClzB7cH0+7HpGlTnP5tNouOp1OETqYWVTx5H1OeB5E036xW+SFA01fwl4KY8ngKQJquforpopE26B6Y9kdwM7tj+XZawIpcSIP\/0Amq6h2xXZaQfdzJTVJ\/aD2\/Cd2u1GP6unCIsUyMZNyBNFWxbqT0al8L5zdI6QnP+fcdIR7DEpy4bctj0LOPP1vmJqfC+\/0W2PnOygi3CxCCw8bkoy99tYtwMr5ibIQ3JXhvktzAF7Yb9Vhig+JUEVVqpujTEpDRUw3cWCsEDowpwV7FD\/+aF\/D+1CWR1jsB99DA8\/GJq9WvGmMXtrrF2JiVhm5jGSYEDzYTL6p46jqgb5Aj8lQVFvJ5Ca\/NybI\/\/srnm8rPHCS3eCuDQDehxAqX8nUES6DNUI9aenXD51RDrYkQWf42QeRUqedlJtl7dqdSHyPFkkP8MMEFkBI31r21TGvvyZRjmcRcpzx+mC6RX1Mmn\/1ott+nsnQdE1WTg+WTMfOpLRoaKCfYymVOicYrfzeGmY9bUC703EFvcNHUecPLtM7701rQlBjyoeX0525JCwLlUGUhA2qXs\/CxAP+nky+7+8ZTFr8D99SnjcX3i8G6dllIkFoaACPGE7dqEjhIWK2fm1If4DpQ9eEo3UmjAl0IdXhdfUXtF1Aa9xcSjRTbXneMPgnmMROaNDXqyfydgW01zIm6Dyytu\/o+qB0qOoJgCcll4GCbnbad36fEXz81doEaw5zOzaYz5U2oH4xSBsukajl7+Oxwfby7hC52CWbTqaZUXJT+QbRyGoVHPAG6gJm\/sRWTvaTKwvJ7H0fTMxa9n54ltDiGTzc8L5QL+wAcC2uaHhNKgKL2HOaq9B0fUvyjNlynkTmIHlB+j7+Ojr\/RStAgwcpU\/X6KjU2\/RGBYhd6vUdeGLySDy1\/U2PV\/TjrPJ1mvyCBdjFqEY6js0sSZHnwmE06ouE1nNki51+tg7pVXYedZqF2wKyMAg7b0hWDHBxMeXefzqXBU5bUmLEF+NkKKWQ9xk45PskkzJk6w70cocZqUiwStw8h9Xmfik6MsEzp0iBOeo5PijVXD6BOgguy7JzsCGnOsJ\/PWjdKlFHo06T5fTIfUElyyzxNDdcoCIFiJxElhKTPc98oZvLaotOy5Ws1n4Fww3hyE2o9dy5H+vvD2QVf7ts9gStZ43WkMzlFZRKQgXCyWshC5eZbX+QRDEJ4LSpxqKMi47EMbf8woQfZhb9RQ9LlC9Di1T7gkv4l4SG8LqHSIGYmVm0m1tvtwmpwrmny4BY5vnpI2DqIuh\/cCfhR5vk0efunlUtKASQ8GAxAn+xKshRkY2E0QE4Atdd8P1odNJ5zYc49Ztnxjb9L\/JsRv+Tu7WKLTghunelDmXAUH6ezJmL0paUh7XQjAlP13rQ5P6nekawhs1rze03BYho6gUieUSw+30F4+JtcKllsCtEHbY54tJP2yKXOzjm\/V5fYT3GAEz+9n\/aoL009utVzHU7HdK6AXL0Iwry0AuQfi13FQXGn+4RfG5iat54xY+UidB0qgKSh26GD84HAONgVTohLMpH3ontZh39aq8jhD+2KVAlKL\/NgDCCtBhUREiyODH4IvgD4jolIQ7nB\/bp\/O3YLsDQZg41q+cbJZ6fe7zMv5hho5emlimv0mMc9uteqnyJF8pQGcrFRI668q2ZVZA+b9agmJp8QjvFLHK370oOK7PHr7TT5lqkGqVE+ZcgsUi11Lt4C4bFpytORrADcRw3bDAp0dE1hLfXQLyaterKEQRuTHEOvcUzm9yq3MarN1FTbVpCT+9UWp4PKxyJI3MMi54Xbzud+Do+MSBfHOykVjmdUna5E\/asQVl+4lkUfIijdjU0BZta8XM\/1NzPGQkRkLVED+NPwYP18UoP1uQqer0gC9kL+Z7yduvusLQz60sF5nKTo8MCo6ryKFZzB30k+rFWo2er4wpWPL4+W8GNh1GJICZcQjxMaf7XMfUIMHNyUlSCL1zSnrXHgJ0IHy9CHNWHmlrdKn3W0YY3rxwMHxV\/y1wsrLv4hJO8x5El+NwJ4ogdGgdXEAraYlkXx48k\/LEIa3\/cOSpsVO\/lGNxJj36JfLA45TUVkx9k=","iv":"628a86ec1e7f5430802fd7f742727263","s":"d9e97d3db3c90a59"}
Share your thoughts. Click here