Luxury Daily
The authority in luxury news.
Dec. 5, 2025
  1. Ralph Lauren, Team USA reveal 2026 Winter Olympic uniforms
  2. Guerlain Spa to launch aboard Orient Express Sailing Yacht
  3. Presenting bespoke models, Bentley tributes ‘Dutch Masters’
  4. Alexander McQueen tests new creative signatures in spring/summer 2026 preview
  5. France welcomes first Case Loewe location
  6. Off the Cuff: A Q&A with The 1916 Company's John Shmerler
  7. Estée Lauder Cos., Jo Malone launch AI scent advisor
  8. Follow @LuxuryDaily for the latest in luxury news
  9. Chopard, Boss, Lancôme front AR experience from Snapchat
  10. Luxury Unfiltered: The one question most luxury CEOs cannot answer
Comment
  • Email
  • Print
  • Reprints
  • ARTICLE TOOLS SPONSOR

Jewelry

Will LVMH de-Americanize Tiffany?

December 9, 2020

Now that LVMH has taken full control of Tiffany & Co., what should the luxury industry expect to see next from the American jeweler? Image credit: Shutterstock Now that LVMH has taken full control of Tiffany & Co., what should the luxury industry expect to see next from the American jeweler? Image credit: Shutterstock

 

By Adina-Laura Achim

Last month, the media announced that a merger between two luxury titans had finally concluded. After settling a very public battle, Tiffany & Co. and LVMH have agreed to a price cut of $425 million to take the sale price to $15.8 billion, green-lighting the biggest merger that the luxury world has ever seen. Now, industry experts are wondering what is in store for Tiffany & Co., with the French conglomerate having taken full control of the American brand.

To read the entire article, please subscribe or
 
LATEST HEADLINES
MOST POPULAR
  1. Ralph Lauren, Team USA reveal 2026 Winter Olympic uniforms
  2. Guerlain Spa to launch aboard Orient Express Sailing Yacht
  3. Presenting bespoke models, Bentley tributes ‘Dutch Masters’
  4. Alexander McQueen tests new creative signatures in spring/summer 2026 preview
  5. France welcomes first Case Loewe location
  6. Off the Cuff: A Q&A with The 1916 Company's John Shmerler
  7. Estée Lauder Cos., Jo Malone launch AI scent advisor
  8. Follow @LuxuryDaily for the latest in luxury news
  9. Chopard, Boss, Lancôme front AR experience from Snapchat
  10. Luxury Unfiltered: The one question most luxury CEOs cannot answer
VIDEOS
More Videos

MORE IN Jewelry
Off the Cuff: A Q&A with The 1916 Company’s John Shmerler
Chopard, Boss, Lancôme front AR experience from Snapchat
Breguet debuts ‘Expérimentale 1’
Chanel unleashes ‘From Dream to Reality’
Longines renews Global Champions Tour partnership through 2032
Jaeger-LeCoultre digs deeper with ‘The Hour Before’ doc series



RECENT ARTICLES
Alexander McQueen tests new creative signatures in spring/summer 2026 preview
Follow @LuxuryDaily for the latest in luxury news
Off the Cuff: A Q&A with The 1916 Company’s John Shmerler

France welcomes first Case Loewe location
Ralph Lauren, Team USA reveal 2026 Winter Olympic uniforms
Guerlain Spa to launch aboard Orient Express Sailing Yacht