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Multichannel

Jaeger-LeCoultre uses multichannel approach to promote preservation of marine sites

April 14, 2011

Jaeger-LeCoultre asks consumers to dive deep... into their pockets

 

By Rachel Lamb

Swiss watchmaker Jaeger-LeCoultre is using print and Internet channels to promote the “Tides of Time” auction focusing on the preservation of marine sites.

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  1. Saks Global closing most Fifth Avenue Club suite locations
  2. Amazon’s $475M luxury play and Saks Global’s survival plan collide
  3. Valentine’s Day, Mother’s Day produced 16pc of natural diamond sales in 2025: NDC
  4. Krug, composer Max Richter premiere cuvée-inspired compositions in London
  5. Tod’s returns to the Amalfi Coast in spring/summer 2026 release
  6. McLaren adds to pint-sized Ride-On collection
  7. Pratesi expands Palm Beach flagship
  8. Boucheron donates brooch to The Victoria and Albert Museum
  9. Men spend more on luxury, but shop the same amount as women: report
  10. Follow @LuxuryDaily for the latest in luxury news
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