Luxury Daily
  • Email
  • Print
  • Reprints
  • ARTICLE TOOLS SPONSOR

Marketing

Post-COVID, fashion houses are changing their approach to runway shows

October 13, 2020

Spring/summer 2021 ready-to-wear show. Image credit: Chanel

 

After the luxury industry took an enormous hit with the COVID-19 pandemic, fashion labels have turned to new ways to share their upcoming collections with media and consumers.

To read the entire article, please subscribe or