Research
July 14, 2023
As luxury brands increase the use of tools such as Chat GPT, experts recommend toeing the line with human touches before transitioning to these technologies full-on, in an effort to establish trust. Image credit: ThisisEngineering RAEng
By Zach James
A new report by global management consulting firm Kearney’s global think-tank Consumer Institute (KCI) finds that citizens have trouble believing in a rising segment of the technology sector.
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","iv":"d843e61f24c5a17046d00559e7c48293","s":"59743c57ca843e50"}
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