Mobile
March 16, 2015
Gilt's mobile app for iPhone
By Kay Sorin
NEW YORK – The mobile mind shift has changed the way people live, and brands must change their marketing strategies accordingly if they want to stay relevant with consumers, according to a senior executive at Gilt during Mobile Marketing Day on March 12.
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","iv":"1b7da1bb872323547823a43d471250f2","s":"153c3d513769902a"}
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