The use of beacons is extending beyond delivering in-store promotions to predict when a shopper is most likely to visit a store so an offer can be sent in advance, resulting in a verified sales lift, according to new data released by inMarket and Crescendo Collective.
{"ct":"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","iv":"0c3d348a667451a1ebf6fa1bdf62cad9","s":"6348c369e2c14297"}