The use of beacons is extending beyond delivering in-store promotions to predict when a shopper is most likely to visit a store so an offer can be sent in advance, resulting in a verified sales lift, according to new data released by inMarket and Crescendo Collective.
{"ct":"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","iv":"9c2829be44bdf084127350e43cc9c6f6","s":"b3b9a38a7a059f53"}