Columns
September 1, 2016
Jeremy Zeleznock is vice president of strategy at Genesis Media
{"ct":"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","iv":"658623ca91c89cc9280dc430a7a37663","s":"63e6eeb89afd8fec"}
Share your thoughts. Click here