Marketing
November 3, 2016
Bang & Olufsen television
By Sarah Jones
NEW YORK – The television advertising system needs to be overhauled to enhance rather than distract from the viewing experience, according to an executive from Turner speaking at ad:tech New York 2016.
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","iv":"a32b2637d3b358da05957871d5f74ef0","s":"db8efb69391c348a"}
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