Mobile
April 6, 2011
By Elizabeth Zelesny
Luxury Swiss watchmaker Zenith is taking its digital marketing strategy to the next level by incorporating mobile augmented reality in its iPhone application showcasing the brand's watch collections.
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","iv":"99257f18e53ef94e84e655ae4661bc64","s":"4ea11acd0e13e7dd"}
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