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Fragrance and personal care

Armani opens Sì Women’s Circle up for consumers’ 2017 resolutions

December 30, 2016

Cate Blanchett for Armani Beauty's Sì fragrance Cate Blanchett for Armani Beauty's Sì fragrance

 

By Staff reports

Italian fashion house Giorgio Armani is sharing what it will say “Sì” to in 2017 through a social activation tied to its Sì women’s fragrance.

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  1. 'Clash de Cartier' campaign explores dichotomy of dressing
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  3. Margot Robbie recreates pop culture moment in Chanel 25 campaign
  4. Hermès opens multifloor flagship in Beijing’s Sanlitun district
  5. BMW M seeks out partnership with Street League Skateboarding
  6. Don Julio premieres ‘Made to Be Raised’ ahead of 2026 World Cup
  7. Spontaneity defines Dior’s fall 2026 menswear campaign
  8. Uber expands luxury business with acquisition of Blacklane
  9. Gucci teases ‘Memoria’ Fuorisalone 2026 exhibition
  10. Mercedes-Maybach takes to driver’s seat for ‘The Devil Wears Prada 2’
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