Fragrance and personal care
February 10, 2017
Estée Lauder's Pure Color Envy lipsticks
By Jen King
Beauty marketer Estée Lauder is continuing efforts to capture the attention of millennial and Gen Z consumers through a new product-centric video series.
{"ct":"PeNU0WHszGCSoubGIPkDVRNSJK73dmV8TpfC1g+YSD\/uDrVW07kMdSLOkC1UWBsFWt6Uor0YSOVBn7Xrmwv2PxudiPbzFgsQwQBUCGSV1UwQ5TjfunExzk71Qa2lv455lf41Mw2gCAzNyYCr6TdSjO5RM+iOiAZ3ZV2WUvvWEA6jMqDP4ZZ2xlh6DrNf1Bnwv6pH03Lgo1KpRqyXXdGCYmjGFc9hzoxIOwq5gAa\/zOcHteRyiCdm4u09USXpcK65W0i3IHtU9Vn5Fa8EWeafXskUhiDvnSB3VshYk0wXTnIwkIPt8c1NTVLtHIU71EHxIHxnarXarATiQBy2WMneLEyt8a8lXZFuJZCWnH9VfYgcqVvZ0KwEX2B3k6h9WnRk2ZzrQGgTN2yi8F1bcspA52lF81qjvCK2Xasbru+tK\/ZCelRYZ5aKGrKSYsiKE\/eeC0QsyDq6kv1dpjjSu0kHDuqkaeDfLe1TnbU6SLOEjvMOux0KRjd7W6g2k5sKAeMrCTRWplL18\/tC\/NGRQ9Va1EvVeHCe6ZjnQ9Tty9VIilMKc10IhvZDq3Fd91oOAZQ9bzKOu2gdfutgwWrLr\/Ut8h5Ieaptc9bG72PMPwgt88S\/I1aeuDx0zrmYth5NRLVs6ZxoJGro840ULG4RuwD3XbkgIUuZU6rrrbqGeaPJ84pmWwa\/bzdfgofWOStWJVqdk3qD\/2gF1FTsvbyGTFqg4Nfa+wARJgLP3CaJZ875n3cYWD6Oava9eVjjljq6FnzvhFRrWvxOPK0sKTu4ugYNXph+dz1rQpbIh7hG+jmnjw9OKHJNxO+hEJG2+eZC5Vy6g4xGhb1Ve0L+MPZyMnbCw2mQni363vha1FX4kmpxq8bSXLbPHUQvJkl8cOtpnQbzyHj4qgUBAN57oK0\/QNf3a7ETvaIRhDC7nHvWlfXBRV25uqxC0kwschXYm8KZ1zv3C5Wss+QYe1ZHYezTXPfhelS3l8G1p8+y1ovFx\/8T1zQuFJ5aYg8zrPTi70bPT\/cFwk9S2p4J4N5UEkA0DIACEvrLJjLYsB2c6JSY07tPVfxPnDVQE3pWiCWNso\/zDpS0WUz98cHp3BT6U0PAs7H9m5DEi4wriL9dx7dtPQMqHIQya\/Mv6P5UqeGmqax7i5C9FT6OcAhCMG3I9DuJ8Awyu\/+Nvf3q7QDwxE7lToX91zo9jtKSbDNFrW7ysesgpJkYO52bQXUORqIO+Nf6lokAUFg\/fl0oveTufr5Sm1TY5B6wNWQTnTR15MqwuIJIwbNJnFSIgou3a4NQbrvAfyKwINtZP9GVu57cf288qGBuj0LPMRt7uGGB6gL1xL2vj2V8Z\/Qtu3LEINe4EOEyuYEMGwRbFqo\/3mzWyk5AMTndcuLOnt8k9VDC660eNGs6eRSULarquv52Gi31UdZ1qjCvvNz9lOAQXFIkHKGQA8SlxeC3tDGWiq7shfjo1+TRBMuNsJEV+ZBN1aDi4xh1btzbtLUdLuxhwrxdWqphK908+lalKAjbDUeD8MVQ9bBgPNQsc8oEOMGEnViABbyl859LmOBcJJfMVY3sUaQAYeLM2ZAB8A4ggWTG24BTYeHdtI7g1m3JpNb6T7cVDMED\/QdgEow\/TGtG2MZNauyW6xNwVp6\/3GauwWQZuc3uaRdhAqycOMnTnCX5aCsIazk2u7tMlcneI8iYm0SmZqiutuotS\/3\/h87TStqI6qaSxVNXEnHvDro2bEB\/op2YMmcy\/payBBA7GkFln49LcjAjwgYMSNgZWN8\/X+LNBSur0DL9qIYJxGWrZfMiLc5xBEINtQwTzDIwu7XI7p0We2H0UkAkuDCAnBbmFa2nA\/ara1Tg4VLg1jsvPAwQRwXwuV6QbWU4ilCs4YrXI5y37eUPrmwbKtpM4fuPqQmSRtWELQTIYJ8c\/ytEq3JP1dSrWu4ox4bjoSeO3J5W1\/ImjPQMxPW\/VJBlRqqt21tVRusk+Y90QNYjC\/ezVvD\/fhPzWbT9NQoZ47krJ3hxNUDz7r+wzrGnJ29Z\/K8VRCwgEBO+xOpeyf3FeP6v6EUmBVn4ip62kgHdUsRRRMmFTvehduq8YEstCqcTNmIrAKDecan+QJiezvhl\/B\/A9Sp82BO1Tl5AEOZHhu16mmhXLJKybAWdI8yp7lM5zmURDaQsUpLMGkIQqb8FklU8\/6zy3V3kdXSkczSUxXU57tS49ptKYvomUfyI9lXAI+mEsHU1YMSz2YbAx+Ey5NnAgV5SgCR0MMwcsWoGE+BWqE4QBvgBm5CEdROEJCQ710eqmrxcgHzlMT2YUApjT7PEA5FTEDNxcn1FpfWDsfTdznrlAGaq8O729Qm8nZt6Mi+VM22OQpEqm8u3pAXZhGQ3PdrniploOBlgiq9iNNkyzOteTG2WYgXWKCBR7zls\/tCPupG3V6dBY7J09qBjtQfRaLy+lDDQD8XIsx12NZfew9sUXszXc\/G\/M97OjH0EKag\/XsGMiiUCR4vX0wc52VIG6nXsOX9uWueq90CQgzMBtFkDEBFrU12THAHrgV+ghPNCSlkhQs4\/UqyJJ2netc\/ZhgFlc5TS9i+zahI9H0D2nkcU55sX\/tZLhBYs3UKPEnqsHgenVi39JST3jDsWJ5FE0RYD5WPs11YTYrvniFKF9TXfR8qp5HO4MdHDB4h3G1bpM1a+2J4BOYgrVGxGg\/8hMPxYSktYJCZpbPRRco1R0OW4mOixfUJmzk4F\/ttVuR3GN3zbi8xwsmOZtdoADfYvLKFVXH2\/WYnpGcC1AOEOITq7Qwr73f+\/+XsVYHUmyBxVw8IZgcFjfu3VneWDU\/Ej03VFftYBrtL3U1VTaKB2Pp0xdTvJgQrsB3ur1RGuFfcfTOjE6vbsbGDx++LqLXpUzRIwkDy36\/rNU9GbxTfcB0ClWn2\/cRChaZdEKGJXHpYQ88AFNM61otW12BmAHDINOf7zU7zqv8wqK2ssRElJm7FyRxG+KeogJb2HahNJl1TDVF\/h78lHNXvXQS2SjIBIiCwJGKZHE3BE5NdMzfcGBPcTWaxFXyaGrfg+R0RDIWQZCgVlKV6KQr1XLvvrlmBRqREOPE01ibzYyKfDpesbexqA25uduxGbeNW9A37sJaVPLVdQ8gmuqU9y0dod6fj7LgLlYSqgbiVwusYzy\/Et31SfdCdYKGF\/wPajvQQCN27I2ZUqJVd9Bx9Zd05Vg3nNlmC7G4gnKpiS6UvS\/zbiFI7ShnbArB5CFpnpR0Ylctptvn3qjKYbxuUreH2CZl5FxEp4593ECk+YlAuZdN1fRN6gIvQFhHdvzN6uuSyzfb3Gx86lritHqcT+5QWBtASwiAB8UGtGxgIsZ6YRpCp8AzNsuTz0cCRHphZa9E+akiHwukcsOuDg1m5hhMlRIiEFFHWSlA08VZXE4zGgvexcaKK20Y8whmrx38f5V478YmT6x9D4iHYKh2jjv0A23mcx\/zphM+pTnela9IiosYLleQsSY11V3b2QXySxRHbo2h6lwWSNmPgVamJnqOt5IvGZ6fradHsjmRfCY6Dm2cAc4nPimh9h78dZh1dqyLdg+GTo3tzVO1sH0gE84uDJGAGoLWPTy47W5xWTNPw5F+XcdrpWUPMEOJXp9ZTrFmD8J7DqNfY6E+K9ZV8R+utlq7QdZekjY1sVNdAUoHKfx+Iirwr1wpfpf40Sn1uG\/Y4W8uNI1lNq00I2dWT7osvMiAbzvz4SYFkhb2CQMDBNuYz3CU\/oFr3OEScGdx25tTJePXdQL1hMmyfJAyY1a+xiT7S9OrArfKnj+RJYRHTq4bQJwOJCL+D3htaSxp2blxCP+KeYFdEtd4usEuwsWQ\/IGA+SekpwuVVOKL8BOQuZqYBrkYVahTYaAvfqpQIgolOS\/8a867mTSGk7HsZiDESmv1vI0RP07jO3wsTNICayZ7co11hoeWV8q6cNucf7eAxakf824tJd+2ganHesuBNyPDWh\/xmsQw5McRJVeZdpLXLM8VVvLXa9nB8iSDTJiX1pCUFKMLUl+7dvJxxeX\/ZglgOkdIzQmGSo4ltTrRtumsAStiw4ddvdkDhYhszqBuMqA2FLTVKVsfTxnNzRygfzhzNbFG+WPhvdCMIrbZtHbi6G5fDI2ksaHoZ4+ifN\/MT1+lTxjLXJow0X10lZN\/x7rWQTffefCXW41s\/7GKFTwmWG+9yQEeEN1Ew0PghAHO9++aMod4jz8gMg9ZvK4SwvsN85BQmS+KazW6ZBZF5lQLieHy34g2E1Ufd2f7kj+2FyESNbyLaL2TEoi99Cu7V7q8Z6B4cWihAMlfGZ+jCqyJhvg3MNqSMed+i4G35pPSIBkSSH+b9q1FOyfuLdXZW7r3oUXVZZfdWh50XiiP4ZgNf+9GAJNjyNh9HKdTnlW0UORaQltkWEtCUHhZXuXmEo31BCLGJb9e2yBf8dRaVOCmtrv+WmnZw71lZJQNA0hqEDgpPo2x1UiFhnY5KM65C608X8K4xQfa9FhmYMDOvEp2jpxKXh3PLIvu57SpPH3roUlRNZhRNPWhWBGnsdBYtsJ32wG5CUzRvP6N+vz6LhlIvyb3Xi8eDiGk2ogQLI3nEqH6yU\/3bUhkNWXNRoYQf9eKrPnuvhhwJKDJPXtWagO4k2O1cxTlnoAvSPY139KuYQfdYFq79ERXJd+W0DRKGa5Jh3NJep08vKiCqev3OyBVY2j3dAqkTG+jJULrWfi67BV6BI8KKX4d0PjQ+FyzJY5EFyuuEnoKZkiSPZD6jzwhCPRzR0iR5hMkL+fyXaVofRz5FlMxMh3f1RPYJoqs8ayGVaOc3sOFDvsukyD8672GsWa4FSL4spS77mMHBoUq\/6ji5IApaXO3mre\/bVEggIfi4Mm9eDSWvCOFpDjuec2cKW0LtCAR3X6rhxlC4eEAz9EYvJ+m4DbsMEeoS\/mVdIK1e4vOqE3cvaVGnrlVuZn172yhGnIrb5kVAGq\/V33B9LZ3S3WICArk1crAs1rD0D7ZZB4foe4pjFhu77FPX1G+SGEBY\/XektTliqg3AXR8SpV+al+OBQLXtsXxLkusfeiBJz75oP+5tHlAICyLuKWI2HPlFTGUQqqqkGQb0oulNfayvhn3xGBBJrm+IR\/ElH2dGo+WulaiVvzQctrROvCBTMFrWRIrbAuHzWvGsRsFM3onpFUIvwb6Y6nuSbgpMiutYjDW+M588tYscMjWxtmzRxx4R8E3cGl6leSvprZE6uLeeMsziftRR0CgBYkceLjjqFH75GixdE88fXa7H2E6ciWbtLVgmGB8O7kYKc5qQ83Hx\/Q7U7YMLZZ0anqJKlCeLaJuXgR0WHGLaDk4A6916PxIM2y8\/5KTlZE0JFgJqTXCESVNWD\/NkRwDwJd0v9ul\/GUKwQC692frQKWbFgJzSk\/glB8xERxLOcsQOdhsreQcs8u9OlupvhC55v0kWOs4Sot0OX1xbcvj6h9JOOmXcKm\/rksMPZVvpvlgBPG6N5i3lTbxbcVUMA8QqWS+yZzyiyTMst+NC9ozfQTIj0oWjnEBR97L6EEWPDpecb4jaZAcO6nXIzJ79gMb+zaWAhv19fHYxR7RF9SJ76sjgwL8r0bwCMjvwDcP6pUMekUPUCRQJjFZurX5NCFYQNPDY9ZIDBDMLN0ECYw7UjCBfmASjMxPnv4iKqPmiKUCEf804hlDLOijNGm0MOJY1UnFH0WDQ5O9xpXTsBTjaUhjOMZhp6KNQRUDDgBnXveiLlYgWYvoal3EbahD4gu9Vc8Lggte362s+x6fPYxIZyX6FOzEBeTInW7AskANsAqfX9swrZ45vy0FwLEdAet3oWrOaoC9PLi7ZeML2IZmmma\/+myGEyYQLeChoc8iC+tmo61hCwdBnPLvc1nEjyUDjDj+JYtKHY7K\/vGonX9iMm5n5AL51jckPDXYLhumlwo63zFqnaWs8BvvIb3Xm4mPQLH39WnZORscWnflv8nIv1GSSzPQUCLpeHMs\/TfHOX7IlkmAjP+9HtlK+\/CpkjGPE98e0eKzUE\/uljSerNjZUdVna1G\/v7pyAafVltOf6RYOo3huxpmidiMWeCcccZa0G\/cj+nNAHt7T0a0sdBBf3bTuW1vp26kYqvakW5HjiCPRJDepaWO1y\/oo8DfNrrSukhG0PjEF6QQNqRq8gyCxV+vKfphxMEM9cVp7HqgJOL5QiWxSy8Ssdh2CgJfReIeFwPWOgGFSIVcMQ4bcNCbdTkXQWSBt5XxrNATdtM1tBv+dA15VjsZ2jKoArA2WlGPWsDrLYBBnlzLW6hjqwWNjCEnIznMTNeCaBuXyPiNA7\/85mxjDbuploVQ2UXMlEmmp7yLpiPswVAAH2dSn3GGsa4i4fLLvwDyCLLyyAvpMwE6+2o7\/+KaakH3zLK1glvpHn\/ULTr87\/8FVucAobTG6r\/cTCOUaAsnzGyTClFwuUT1n\/pn4cqgxjbRAqHRqXLV6NxUi3JvxEV8Zccz5+v3M4SImLcIjZxiGnklfrwiQ\/0q1maQj7ufDTT6hhL4osXskeq7+RAgFdf3jJ49hISfZfRGeauBwU+ywsFTiQFnv4w6EdwPl9oIihIMGnQNN4h7Iiw0PXsoxD+Padt0LD0JW7bnsb8hWjCTp1o4Tjrs0NkB+ZIqCvVb5k5JbHgR5HYWDqmOMuE\/y80+w7AH0AI4AgD0e9Zyn9ZuR5ECP2DHGIb2qB1xrPJudYPAlZXDShAnoEJiSCTxqdtIGMUPPnU7w1DpjJ6U54QMQ28fxj2VUmXX57JYOzBRKL2G7qQErLQXQnZlfTlEqFX7WrhMY+Ps7ex5yV7VXFuZWInzugJ1t1uW6TJZ3oe3+hx03taBgTrpx463cmw7g\/npL14usE24weI914TYZcO8vERkuPiDnMt2IA3KqaJ+5NS612+4iXh18easORk0\/7IXQzmEZ\/liTI\/eu2xcaNM2RXWiRKUfUG9nRpEDon\/eiolMNIni\/Gjy3Ko8Aw5faAVClyA8uffwuBt+1D7uD9AwCWgGr7qweCQ4yri5rtUFYSsBWFqtvGz4Dxd8rhO4b6dsKkGR32C0cq2xl+1nJevLVMZzRm\/1e4wGOCaIX9ID6CwI02FMiefjXtf+FSFhnxrGzScqulhGnb0YTYAUwlR5buoV+KukLj45MeMG9lFiR6pl9i\/vjbCBR21ooApYRcQ5yeB9obgVHEfoU5pgWzh72mN\/yQjq8A\/a1t+PCDH9OSLPozV8360lIKyUSknnhOFIrMxF1sJ8U2zv3+QwunAafrzhQsdb2EQUH3uDdxMsPSC5tiOvTJiMO0GkKud8pa05+ZUHJr2A5T+9OznyzGufXpcBKyqytZ6yTRwWoLd1mrXyplVhQouaaeSJhq3QIMv5fy95fATjjH6eCQxBjXprycLRD6Rf22F8y\/6rclVcrybrGzdAyAGMvj\/voCQWMsdRu\/MIRjrvzfSnIK\/rLEAAkHevI3tbCmbrf4ORxrqJpt1HSPlqPTbpBV0ZA2N3xGteAsVX+qsQeKAoub+ZxVz4KhDpmpxyk8ycfSbPYsyxcL7ZHMoUeKsU6AgOAh5vUSUdqQGMFOajxYNuRk6pRpY+GUg\/F5lfth+yzJV0Hbfb9EKTEkKJW8V0YjlXtrzVxphGD+KAfbpWIk2hTDiO+gkRFu+iJWMcwhPATHiv3aTCGz4UEmCA0YIGFWbbhRbC2SGzxMiyI3fhmAiYY96I0RqSxxHfoTCf\/3MA8ITE2PfrCk5qUuYaT6qL\/nKvbDjcwUyVfdbX2hYBgbjaqTIle\/vzFTFsgbPYzQ2nbWQUVGiMkHFIvll20uQTDIBWGWZtUHK3VsIN9B8Cvx3ANKhKcT1+QusqemcyHYc8ZFsdy+bpT5fsQebr5rQt528eB3CB9ODzXNihUEuiS+TySX2MC3YezamVCBzATgoZ\/Pdm06V8TV+w95oc76WW7rIQqizPVmERHQny3G0K\/AhUowVG96UhTepo53J3BJ2ovdBIJioz76f5GxA3Ap7x65K3gMiGsaX1S5a4p7JDUJwsDvI4V22oBmAZhB9JNLWaHvk3Dl8Dy+qzJKumsDUPdDQFuJA7xXJoWqyph+lo4iyJo\/AzQacGRb9c3IBRQrsAHG8yeHNv1uWMwOeVHnMVzBZsjEY5eioz6pA03f\/s2jENRWt2+TdCM4vZT1\/S1NU8cuZfn+wZTUcouJdKYAFe+nso9OrmpmcoAeS2Zxt8vuuGWeK5JYQ27pn0ufDQO6vhRlDTUmY7Blf5+moJ2pbqA8lcSBsSXcYpqXBCHSwao3PyXCyXGCk2ZzTJPUyWi2C+iUzOBz3xgC3OQmxOyn9ECqS+wzMRbXF+gTngP8EM3+G5RZ0p9vEQWepDNx\/fngd1s2mjPYj7iIw3LVFMuOdO8pbKlawHmnGuYpFYJr6oScUdiDhOYwzfvXjBwsyGGU5E7bVKStf5HMWMIN8mr\/fRpBHBxOshDq0YdlCmykrCLgou77v7CTbZ31qWknCnMIalS9CeGsWBzkO+8Fh3PRG3WVhDOSspKG4ts9rnd2DDA9r1l7rER7pww5fn2gaBfuIHLcWmXoWIiAZCclGkr3N0+T\/SGE4wtGnVMJFhzfyyCIC2fyuRBPRV1g1UN5rsxpF8tVAFlhywytciFMc\/VZg\/7g12e9E9NnJMneYekD53ivFobBTtvXSG0Y74ID67STzDWEJDm+UVZMp98Kna7890ah3bAQ0GiHbtsEHntXZ5KaR5B2c4OAmplz1RBFUj2C\/jOD+bxPXqiwJ+Z9coMgjjEB3lIELDbjmRhVqCriS1uKreLO4iMttVNfks3sJhoWaBCiIXixNaxQ0WWrQxbjUQ3RixTPz+K1fvqBaDZKSJL7AbVagiP9lDb83VHZkPOa+0K6EO1BIjTrKnVPnCYaxHOgF9z4NnlELQwE3g4txLNYxqoQ6Hyk8M\/FJ8sY6AyJbH6c6EbyHgpR7tRUk7DVPysnj5cAaYYK9XT9OFfRW1VDh0YHPKbdnUuiIPffHn7kjq8YPVuXgy\/tu\/b5v9gAyk1W4kTtTIIKAFVE\/qLpdDCQAtWJT6ZuRrkzY\/j0razq208jUG19xTVSXQFzIZmbyxOsuIr8ExEB7X5PbCRsfupCX7\/Ee3XoVt0XeKk9hoETxS1KvicRE+9oZ5WmW5V8jdvtA2\/yIoQ3JkV\/xVbUUmFOLDyX\/JaFoTAtEOPfKtEVNu9WNHB0m0YOdHDmS\/K2H\/bsi2sSEbTjyxykUmkvLySY\/CW+IMm0PI1CSnpgYYC5AuNxdG7BJSl+ZXUAk93sRhYLdFv68y3dvCYHjtq2EXTTgMzn9K5HIbRdQKzEBHBrDGQayzOuP88cXtjrssh0WkV2FKkqV6jamrk9wDTfL4TBGwZ3egRxXXaoAqrFYTsVYfD0NNhIEpScN5\/cO72+48DI37ScdbIi45dC29hdN36GkAGdwAkwkEMD3p85\/z0KyjO2Ug33JfOEw7JYbaS5xjjNyH5hSX7UEQkEmbdh\/z9TYEx4Bl2Gm50kvRvrvgWDLII1DHWDnH\/cwyMEqUl\/pw4MbtgjRXK5K9IOtOPtchYnFM6uhinoYkgEAUa9jQNRWdxQ+zwZiZv3YWi8DD\/u1V+8E2i8s\/CgDu4tcQb37tqe5dUI3CQ+jTxj4nALtc6+NlbRUihe3BPEBjOJiwAKQ7pxzPiefC5HvgfbHyAcXiYtGySGoJw==","iv":"b0466caaf18dffc82a28fa8a0ecdcf11","s":"57387d9c59f6013e"}
Share your thoughts. Click here