Marketing
May 4, 2017
Image source Moda Operandi
By Sarah Jones
NEW YORK – When consumers choose to purchase from a particular luxury brand, they are buying into a sense of community, according to panelists speaking at Luxury Roundtable: Engaging Gens X, Y & Z.
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","iv":"ed4f349446f0bd6231d18dc8d6eb813f","s":"0519a40bfc02e5d5"}
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