Marketing
June 16, 2017
Consumers look beyond price tags for luxury. Image credit: Neiman Marcus
By Brielle Jaekel
As luxury continues to struggle to compete with new-wave retail that provides product of equal quality, but at lesser price points, marketers should focus on deep core values to strike a cord with affluent consumers.
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","iv":"febeb1ba030cfeaf14e46d6d2fc7123c","s":"417b6e3d6d11750a"}
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