Marketing
December 20, 2017
Gucci is one of the most prolific users of email, juxtaposing arresting imagery with colorful product. Image credit: Gucci
By Brielle Jaekel
Luxury brands are leaving potential conversions on the table by not embracing email marketing campaigns, which can see significant returns despite its outdated perception.
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","iv":"efcaa2d379ac5136d40478b7be99e60a","s":"d9ca29141201880b"}
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