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Luxury Memo special reports

Automation – Luxury Memo special report

August 16, 2018

Automation may seem antithetical to luxury, but smart brands can integrate it without compromising quality. Image credit: Mandarin Oriental

 

By Danny Parisi

As technology progresses, more of the actions that were normally performed by flesh and blood people are being taken over by machines. The luxury world in particular has taken advantage of the many types of automation to revolutionize everything from manufacturing to marketing.

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  1. In conversation with Hong Kong property and hotel mogul Adrian Cheng
  2. Kering to acquire jewelry manufacturer Raselli Franco Group
  3. Fendi pays homage to artist with playful puppet fall campaign
  4. Dior dives into French Riviera with escapist fragrance
  5. Dolce & Gabbana debuts Devotion fragrance film
  6. Gucci studies connection in spring/summer 2025 campaign
  7. Dior, Rizzoli to release book on Lady Art project
  8. Louis Vuitton introduces Visionary Journeys Seoul
  9. Brioni launches anniversary capsule at Bergdorf Goodman
  10. Hermès showcases the surreal for spring campaign
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