Fragrance and personal care
August 22, 2018
Aerin Lauder showcases family memories. Image credit: Estée Lauder
By Brielle Jaekel
Beyond highlighting the strong connection between memory and scent, beauty manufacturer Estée Lauder’s latest perfume campaign showcases the enduring strength of family and heritage values for luxury brands.
{"ct":"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","iv":"6849311c4263e5ff0f73eeea304c52f4","s":"26df524b131afdd5"}
Share your thoughts. Click here