Luxury Daily
The authority in luxury news.
Dec. 26, 2025
  1. Fendi pays homage to artist with playful puppet fall campaign
  2. Dior, Rizzoli to release book on Lady Art project
  3. Veuve Clicquot debuts après-ski activations
  4. Brioni launches anniversary capsule at Bergdorf Goodman
  5. In conversation with Hong Kong property and hotel mogul Adrian Cheng
  6. Dior dives into French Riviera with escapist fragrance
  7. Louis Vuitton introduces Visionary Journeys Seoul
  8. Hermès showcases the surreal for spring campaign
  9. Pratesi continues retail push with new Boston boutique
  10. US luxury car market expected to double in next decade: BCG
Comment
  • Email
  • Print
  • Reprints
  • ARTICLE TOOLS SPONSOR

Luxury Memo special reports

Content marketing in luxury – Luxury Memo special report

June 27, 2019

Cover of Net-A-Porter's magazine. Image credit: Porter

 

By Brielle Jaekel

The ubiquitous nature of social media and content platforms has created an overload of messaging. For luxury brands, this makes content marketing more important than ever.

To read the entire article, please subscribe or
 
LATEST HEADLINES
MOST POPULAR
  1. Fendi pays homage to artist with playful puppet fall campaign
  2. Dior, Rizzoli to release book on Lady Art project
  3. Veuve Clicquot debuts après-ski activations
  4. Brioni launches anniversary capsule at Bergdorf Goodman
  5. In conversation with Hong Kong property and hotel mogul Adrian Cheng
  6. Dior dives into French Riviera with escapist fragrance
  7. Louis Vuitton introduces Visionary Journeys Seoul
  8. Hermès showcases the surreal for spring campaign
  9. Pratesi continues retail push with new Boston boutique
  10. US luxury car market expected to double in next decade: BCG
VIDEOS
More Videos

MORE IN Luxury Memo special reports
Chinese ecommerce – Luxury memo special report
Addenda to Luxury Daily, Altiant luxury consumer research report with COVID-19 effect
Luxury Outlook 2020 – Luxury Memo special report
Digital in real estate – Luxury Memo special report
Alternative materials – Luxury Memo special report
Cities of luxury: Shanghai – Luxury Memo special report



RECENT ARTICLES
Louis Vuitton introduces Visionary Journeys Seoul
Savannah College of Art and Design debuts SCAD LUXE research center
Exclusive Resorts purchases Inspirato for $59M

Brunello Cucinelli casts holiday spell with ‘Cinema Meraviglia’
Follow @LuxuryDaily for the latest in luxury news
Happy Holidays!