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Sep. 27, 2023
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Luxury Memo special reports

Content marketing in luxury – Luxury Memo special report

June 27, 2019

Cover of Net-A-Porter's magazine. Image credit: Porter

 

By Brielle Jaekel

The ubiquitous nature of social media and content platforms has created an overload of messaging. For luxury brands, this makes content marketing more important than ever.

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  1. Ritz-Carlton revels in travel's transformative power with ‘Leave Better’
  2. Louis Vuitton joins Discord
  3. Luxury turns towards new gaming frontiers
  4. Canada's first luxury Ralph Lauren store goes live
  5. Burberry debuts collaborative art installation in Leeds
  6. Inspirato cofounder steps down, former Expedia president appointed CEO
  7. Shiseido to launch new beauty, wellness brand in 2024
  8. Vacheron Constantin, The Met forge partnership
  9. Jaguar inks deal with Tesla, expanding access to charging stations
  10. Consumer purchase intent climbing, per latest Saks Luxury Pulse survey
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