Luxury Daily
The authority in luxury news.
Sep. 19, 2024
  1. Christie’s opens for business in Saudi Arabia
  2. The RealReal pushes shoppers glued to unworn designer goods toward consignment
  3. Luxury Unfiltered: Why training is the key to client-centric success
  4. Rolls-Royce pulls director of design from BMW Group
  5. US contains highest global centimillionaire concentration: Henley & Partners
  6. Stella McCartney flips pop culture moment into climate message
  7. EssilorLuxottica, Meta extend smart eyewear development deal
  8. Belmond unveils artistic collaboration onboard Orient Express
  9. As Original Bag arrives, everyday option from Rimowa enters picture
  10. Kering to host new exhibitions for European Heritage Days
Comment
  • Email
  • Print
  • Reprints
  • ARTICLE TOOLS SPONSOR

Luxury Memo special reports

Content marketing in luxury – Luxury Memo special report

June 27, 2019

Cover of Net-A-Porter's magazine. Image credit: Porter

 

By Brielle Jaekel

The ubiquitous nature of social media and content platforms has created an overload of messaging. For luxury brands, this makes content marketing more important than ever.

To read the entire article, please subscribe or
 
LATEST HEADLINES
MOST POPULAR
  1. Christie’s opens for business in Saudi Arabia
  2. The RealReal pushes shoppers glued to unworn designer goods toward consignment
  3. Luxury Unfiltered: Why training is the key to client-centric success
  4. Rolls-Royce pulls director of design from BMW Group
  5. US contains highest global centimillionaire concentration: Henley & Partners
  6. Stella McCartney flips pop culture moment into climate message
  7. EssilorLuxottica, Meta extend smart eyewear development deal
  8. Belmond unveils artistic collaboration onboard Orient Express
  9. As Original Bag arrives, everyday option from Rimowa enters picture
  10. Kering to host new exhibitions for European Heritage Days
VIDEOS
More Videos

MORE IN Luxury Memo special reports
Chinese ecommerce – Luxury memo special report
Addenda to Luxury Daily, Altiant luxury consumer research report with COVID-19 effect
Luxury Outlook 2020 – Luxury Memo special report
Digital in real estate – Luxury Memo special report
Alternative materials – Luxury Memo special report
Cities of luxury: Shanghai – Luxury Memo special report



RECENT ARTICLES
Stella McCartney flips pop culture moment into climate message
US contains highest global centimillionaire concentration: Henley & Partners
Follow @LuxuryDaily for the latest in luxury news

Rolls-Royce pulls director of design from BMW Group
Christie’s opens for business in Saudi Arabia
EssilorLuxottica, Meta extend smart eyewear development deal