Retail
December 31, 2019
Powerfront's Inside platform turns online shopper data into personalized avatars. Image credit: Powerfront
By Sarah Ramirez
Luxury leaders, including Italian fashion label Gucci and department store chain Neiman Marcus, are turning to artificial intelligence and avatars to enhance the omnichannel customer experience.
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","iv":"f38026baa1ba7e1dd19c067b99717c50","s":"b3ad0ee37c58cd29"}
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