Marketing
June 10, 2020
The COVID-19 lockdown is changing how people view luxury. Image credit: NPD Group
By Dianna Dilworth
Spending time at home to avoid the risk of serious illness or death in the age of COVID-19 likely has shifted consumers' values and their time and monetary priorities.
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","iv":"8a6d3036a5d910f94502fdfe03bd66e9","s":"68a07cc5fbc20efc"}
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