In-stream video ads, which appear as a commercial break in full episodes or before video clips, outperformed online ads and were strong across a number of categories in the third quarter, according to new data from Rhythm NewMedia.
{"ct":"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","iv":"069f673662d58d7864e025a411020dbe","s":"5bee54935cadc746"}