Marketing
November 7, 2022
When we see the events around Kayne West, it becomes clear that Gen Z is already the most influential customer group for any luxury brand. Image credit: Shutterstock
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","iv":"ac29ad2c5ab2c533e86c9f8a9b25a6d2","s":"7ac3c3538ccd7e2f"}
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