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Multichannel

Burberry revamps beauty campaign via multichannel efforts

June 15, 2012

 

By Tricia Carr

Fashion house Burberry is pushing its beauty products in a new multichannel campaign featuring three British models as well as a new interactive experience on its ecommerce site.

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  1. David Yurman selects finalists for inaugural $50K design grant
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  3. Ralph Lauren turns to TV to spotlight Olympic fashion
  4. Armani faces $4M fine from Italian Competition Authority
  5. Qatar Airways, Art Basel kick off partnership in Doha
  6. Italy’s Pratesi seeks return to old splendor as linens purveyor to the affluent
  7. Four Seasons curates multi-property experiences in Bali, Spain and Mexico
  8. Mercedes-Benz to plug all-new CLA, electric GLC in ‘GOAT’ from Sony Pictures
  9. Champagne Telmont earns Regenerative Organic certification
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