Multichannel
September 6, 2012
By Tricia Carr
Lexus is broadening the push of its top-selling sedan with a multichannel campaign centered on the 2013 ES in which it will reach consumers via television, print, digital and outdoor advertising.
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","iv":"7fe462486528234a0ee2dfed9086fbdf","s":"46ef09c90c8735cc"}
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