Multichannel
September 11, 2012
By Rachel Lamb
Leather goods maker Tod’s is using channels including print and Tumblr to market its new capsule collection called Tod’s No_Code, a collaboration with Jefferson Hack.
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","iv":"9bca8f637016b0e50306479c11ca347c","s":"9f1437885a7f5dd3"}
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