High-end brands hoping to harness the power of online video to bolster their cachet with consumers on the Internet should remember not to give away too much and lose their mystique, according to Kevin Nalty, author of “Beyond Viral: How to attract customers, promote Your brand, and make money with online video.”
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","iv":"2d091b5ed5b125afa9c029a1dd75bd5f","s":"512e21e29b412f8d"}